Schools Engagement Programme
The Schools Engagement Programme
264
Registered Ambassadors
350
Total Visits
106,475
Young People Engaged
The Schools Engagement Programme Regions
The launch of sponsorship for the Schools Engagement Programme provided a major boost to its scalability, securing funding from key industry organisations. This sponsor-led model has since become the blueprint for UK expansion. In 2024, the programme engaged hundreds of schools, reaching over 41,000 pupils. The programme gained further traction with the launch of the Schools Engagement Programme Portal in early 2025, driving significant momentum.
By the close of the summer term in 2025, the programme had connected hundreds of schools across the UK and reached over 106,000 young people.
None of this would be possible without the generous contributions of the Schools Engagement Programme Regional Sponsors:
Birmingham Region
Edinburgh Region
Hertfordshire Region
South Coast Region
North West Hub
East of England Region (pilot)
London
Bath and Bristol
The Power of Events would like to invite all of our partners and supporters to get involved in the programme by sponsoring the rollout into their local regions and/or volunteering as a Regional Schools Ambassador.
Your support directly impacts thousands of young people enriching their professional prospects.
Volunteer as a
Regional Schools Ambassador
The Power of Events team links schools with available dates for ambassadors to present either in Year Group assemblies or across individual classrooms, with teachers present at all times. The presentation deck is an overview including a video, interactive quiz, content/imagery showcasing the 7 sectors and 5 core routes into industry – previous in depth knowledge and experience across all of these is not necessary.
Ambassadors are given a briefing session with the deck by the team in advance to ensure they are comfortable with the content and interactive elements, as well all meeting logistics info.
Branded lanyards are also given to the ambassador to distribute to every young person they present to during/after the short Q&A session at the end of the presentation.
Calls to Action
The ambassadors finish with some simple calls to action for the young people – referencing the check list of multiple next step actions as well as the QR code as laid out on the lanyards given to each of them. This includes exploring The Power of Events platform with teachers, parents, guardians and carers as well as contributing to the schools feedback forms provided by the teachers.
Forward Momentum:
There are already 150+ schools ambassadors signed up to deliver across future regions throughout the UK, with a mission to increase this support as more regions launch and the programme’s impact and profile develops.
Together, let’s unlock the potential of our young people and build a brighter future for all.
Sponsor Your Local Region Of The
Schools Engagement Programme
Sponsorship Investment:
With the pilot phase achieving unparalleled success, The Power of Events is poised to broaden horizons and deliver the cross four nations rollout. The sponsorship investment for a region scales by size of region and level of exclusivity.
Regional Sponsorship:
This could be a contribution as part of a collaborative sponsorship network of a approximately 4-8 organisations in the same region. Align with like-minded businesses, each dedicated to the growth and sustainability of the UK Events Industry.
Or alternatively, there is the opportunity to be sole sponsor for your region.
CSR:
The Power of Events Schools Engagement Programme aligns with national priorities across all four nations of the UK, including key policies around equity, inclusion, and future workforce development.
As part of our commitment to inclusive education, we are working to ensure access for young people in specialist provision including those in SEND (Special Educational Needs and Disabilities) schools in England and Wales, ASN (Additional Support Needs) schools in Scotland, and equivalent provision in Northern Ireland. The programme also seeks to support young people in alternative education settings, including those who are care-experienced, self-excluded, or who face significant barriers to mainstream education.
Your involvement can enhance your organisation’s CSR culture, empower employees, and deepen connections with local communities reinforcing a positive brand image while investing in the future of the UK Events Industry.
Alignment with National Guidance and Best Practice
This programme has been peer-reviewed by professionals across all seven sectors, ensuring content is accurate, inclusive, and representative of real opportunities throughout the UK Events Industry.
While Provider Access Legislation (PAL) applies specifically to England, the programme supports equivalent career education frameworks in all nations, including:
- Scotland: Career Education Standard (3–18) and guidance from Skills Development Scotland (SDS) and Education Scotland
- Wales: Careers and Work-Related Experiences (CWRE) within the Curriculum for Wales
- Northern Ireland: Entitlement Framework and Careers Education, Information, Advice and Guidance (CEIAG)
- England: Provider Access Legislation (PAL) and the Gatsby Benchmarks
Across all four nations, the programme promotes diverse and unbiased career insights, supports inclusive practice, and helps young people make informed decisions about their future pathways.
Sponsorship Impact:
With each region the Schools Engagement Programme reaches, your support amplifies the core content message of the presentation. This will directly impact the lives of thousands of young people and support the vibrancy of the UK Events Industry for years to come. Your sponsorship will not only underwrite the costs of rolling out to new schools but will also support The Power of Events organsation.
Schools Engagement Programme Pilot
The Power of Events has made significant progress in the Schools Engagement Programme since the pilot launched in January 2024. Supported by Events Industry Forum (EIF) grant funding, here are some significant highlights:
Engaged 6500 young people from 35 schools, significantly enhancing their understanding of the events industry as a viable career path
Understanding of the UK Events Industry increased to 64% post-presentation, from 1% initially
Received hugely positive feedback from ambassadors
The Power of Events team are working hard to expand the reach of the Schools Engagement Programme across all four nations, to deliver widespread awareness and enthusiasm of the broad range of career opportunities in the UK Events Industry for young people.
The Power of Events vision is to be the most representative, effective & collaborative showcase of the UK Events Industry.
Help achieve this vision by becoming a Schools Engagement Programme Sponsor or Regional Schools Ambassador today
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