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UKEVENTS showcases the £61.6 Billion Value of the UK events industry at exhibition in Parliament

Industry Media

UKEVENTS hosted a special exhibition in Parliament to highlight the vital contribution of the UK events industry to the national economy, 3-6 February. Over four days, UKEVENTS representatives engaged with MPs and Lords, emphasising the £61.6 billion value of the sector and its pivotal role in supporting local economies, driving business tourism, and creating jobs across the country.

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The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.

The engagement and access that The Power of Events (UK) has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the new insight app to be launched on 28th Sep 2023.

By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.

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