Showcase, Respect & Value the Power of the UK Events Industry
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THE POWER OF EVENTS (UK) is a not-for-profit company established to deliver a comprehensive platform that for the first time provides an overview showcase of the UK Events Industry. It will also provide event analysis and data evaluation to support the UK events community.

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Latest Industry News
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Business events added $1.3 trillion to global economy in 2025
Global business events generated more than $1.3 trillion in direct spending in 2025, as they brought together around 1.65 billion participants. These are the topline figures from the newly published ‘2026 Global economic significance of business events study’, commissioned by the Events Industry Council (EIC), in association with Oxford Economics.
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Inquiry launched into tourism tax
The All Party Parliamentary Group (APPG) for Hospitality and Tourism is launching an inquiry into plans for a so-called ‘tourism tax’, and it is seeking responses directly from industry. This comes after last week’s confirmation that mayoral authorities will be granted powers to introduce the levy.
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Young people to get new routes into event sector with agency internship scheme
Experiential agency Brandfuel has launched a new internship programme, with four 12-month paid placements across roles from creative and production to business management. The scheme is designed to facilitate entry into the events and creative industries.
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“Engagement first!” Why XSEM ripped up the rulebook
For a brief moment during the pandemic, Dan Bardgett saw something that didn’t quite make sense. The trade shows his agency XSEM delivered had gone fully virtual – a forced pivot at the time, and one met with the usual scepticism about whether digital could ever replicate the live experience. But when the results came in, the data told a different story.
Industry Events Calendar
June 26
24-25
The Meetings Show
Whether you’re an event industry pro or a newbie, spend all of your time planning meetings and events, or it’s part of your wider role, join us for an unforgettable experience that will leave you feeling inspired, informed, and ready to shake up your meetings, events and incentives.
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July 26
6-8
The C&IT Festival of Forums
The C&IT Festival of Forums is heading to Liverpool – and we’re doing things a bit differently. We’re bringing together the UK’s top corporate, agency, and association planners for three days of high-impact connection in a city that’s world-famous for its big ideas, energy and hospitality. This isn’t about sitting in a dark conference hall for eight hours. It’s about getting away from your desk and actually having the headspace to think. We’ve traded the usual trade show noise for something much more human: real conversations, smarter meetings, and social experiences that you’ll actually enjoy.
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July 26
7-9
AEME Forum 2026
The #AEME2026 overarching theme is ‘Events for a Changing World: Responsibility, Equity, and Impact’ which will explore events as sites of responsibility and contestation, as well as spaces for imagination and meaningful impact. In particular, the Forum welcomes work that critically engages with events education, its pedagogies, curricula, institutional contexts, and partnerships as a key lever for shaping ethical practice, inclusive futures, and socially responsive event professionals in an uncertain world.
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