Exclusive Collection has launched a new insight paper on navigating the impact of reduced attention spans at business events and conferences. The paper, NETWORKING 4.0, is based on quantitative insights from clients and is co-authored by Peter Mandeno PhD, an expert in the science of human connection.
The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.
The engagement and access that The Power of Events UK has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the Events Industry Insight App launched in 2024.
By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.
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