Guides for Brides is an online platform connecting wedding consumers directly with venues, planners, and suppliers. The organisation provides marketing solutions for wedding businesses and hosts a range of events, including industry networking sessions, consumer wedding fairs, and the UK Wedding Conference.

Director and founder Alison Hargreaves brings over 30 years of experience to the sector and is a leading voice in education and trusted data for the wedding industry, as well as a vocal advocate for promoting UK weddings internationally.

Guides for Brides has supplied data and expert advice to bodies such as the Law Commission (Marriage Reform), the Competition and Markets Authority, the Cabinet Office, BEIS, DEFRA, and the UK Weddings Taskforce. The team regularly speak at webinars, exhibitions, and conferences aimed at wedding venues, planners, and suppliers across the UK, Europe, the USA, and the UAE.