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AEG Europe

We are passionate about creating memorable moments that give the world reason to cheer. Specialising in building communities, places, and spaces that deliver unforgettable sports and live entertainment experiences, our ambition is to be best-in-class, always.

Live entertainment never stands still, and neither do we. This is why we have the most iconic venues, record-breaking tours, crowd-roaring festivals, title-winning sports franchises, buzzing entertainment districts, market-leading partnerships and an award-winning ticketing platform. We take pride in connecting artists with their fans and working closely with our partners to create an unforgettable experience for everyone.

Regional Coverage:

East Midlands, East of England, London, North East, North West, Northern Ireland, Scotland, South East, South West, Wales, West Midlands, Yorkshire and the Humber
Get Involved

The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.

The engagement and access that The Power of Events (UK) has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the new insight app to be launched on 28th Sep 2023.

By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.

Our Supporters
Drawn from across the seven core sectors the Power of Events (UK) supporters are committed to showcasing the UK Event Industry.
Our Partners
The Power of Events (UK) partners are collaborating to share research, data and insights for the benefit of the whole UK Events Industry.