The Showman’s Show, Qdos Event Hire, and the National Outdoor Event Association (NOEA) have partnered to launch the Event 100 Club. The collaboration, borne out of the combined ages of the organisations, as they each celebrate significant anniversaries, will see the launch of an experiential events exhibition at The Showman’s Show this autumn, and the creation of a networking club for industry professionals.
The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.
The engagement and access that The Power of Events UK has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the Events Industry Insight App launched in 2024.
By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.
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