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History Lession
Historic venues are a great way to introduce some class and interest to your event, helping to engage your delegates and add value.
VISITSCOTLAND BUSINESS EVENTS LAUNCHES JOURNEY TO CHANGE MAGAZINE
VisitScotland Business Events has introduced its inaugural publication, Journey to Change magazine. Tailored for international trade shows attended by VisitScotland and its Scottish partners, the digital magazine highlights Scotland’s strengths for hosting business events.
B Green
With so many event companies attaining B Corp status, we explore what the certification means and why your business should consider it. In recent years the event industry, like many other industries, has undergone a significant shift towards sustainability and corporate responsibility. With growing environmental concerns and increasing consumer demand for ethical business practices, event companies are seeking ways to align their operations with values that prioritise people and the planet. One powerful tool gaining traction in this movement is B Corp certification, which has gained enough traction that even big name brands such as Innocent drinks, The Body Shop, and Jamie Oliver are adopting it.
In The Bag
Virtual delegate goodie bags can tick many boxes for event planners as we move towards a sustainable future. Audience engagement is a top priority for successful events, with accessibility and sustainability always a consideration. Virtual goody bags can deliver all three for busy event professionals. A modern, sustainable twist on the traditional delegate bag, the bag is designed to be tailored and branded for any event and allows event organisers to share sponsors’ and exhibitors’ promotional goodies including product discounts, vouchers, competition prizes, exclusive content, and digital downloads.
On the Move
Portable catering is the way to go for flexibility and convenience for your delegates. Buzzibarista is a barista-standard coffee shop with a difference. Owned by Simon and Pamela Lea this portable catering company runs out of their electric Volkswagen ID Buzz. Taking their EV everywhere from venues UK-wide to the middle of vast open fields, catering for all kinds of events from conferences to team away days – their mobile business model displays how portable catering can secure a high-quality, flexible, and considerate service for your delegates no matter the location
Glasgow welcomes the Estro Congress – The European Society of Radiotherapy and Oncology
Glasgow is set to welcome over 6,500 delegates attending the European Society for Radiotherapy and Oncology (ESTRO) congress being held at the Scottish Event Campus from 3-7 May 2024.
Top destinations for Gen Z delegates
Travel experts have examined 100 cities in 40 countries worldwide to reveal which Gen Z delegates will like best.
10 most social media friendly destinations
In a world where photo ops are the most crucial element of any trip, here are the most social media friendly destinations for Instagramming your travels.
Attractive lifestyle leads Amway Taiwan to Perth for incentive event
Health and adventure make Western Australia an attractive destination for event planners in Asia.
How to use AI for researching your events
Chris Jones, Executive Creative Director at Pico EMEA, chats through glocalisation and how to use AI for researching your event.
10 safest destinations for female delegates
Here are the safest cities to visit as a woman delegate.
The wellness trends that delegates are demanding
As the global wellness industry continues to expand, delegates are demanding that events meet their wellbeing needs in addition to simply educating and informing.
Hotel review: Immersive design at the Palazzo Versace Dubai
This 5-star jewel gives delegates the chance to immerse themselves in the Versace lifestyle on the glittering Dubai Creek waterfront.
How events have become a crucial brand tool
Dan Bardgett, MD at XSEM, discusses event’s role in brand marketing and how to measure success through emotional impact and ROI.
Tropic Skincare’s sparkling Gen Z showstopper
Tropic Skincare’s annual ‘Glammies’ appealed to all from Gen Z to Gen X, shining a sparkling spotlight on their Glambassadors.
Lattice events marketing manager on the future of events
Rachael Kenny, Events Marketing Manager at Lattice AI, discusses the UK’s event infrastructure, our macro economic climate and events in tech.
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